Conversational Marketing – How To Stand Out From The Crowd

Stand Out From The Crowd

Every now and the I meet someone who really stands out from the crowd, someone who is thinking outside of the box and is interested in pushing the boundaries of what is possible.

I get really creative when I meet people like this, their enthusiasm is infectious and makes me realise what potentials I am capable of achieving.

Understanding Facebook Strategy

While I was completing the Facebook Groups section of my Facebook Strategies Guide I got a message from a new friend asking me to join his group. I get these kind of messages every day and usually I just ignore them. The reason I paid attention to this person was because he had adopted the exact strategy I had just been writing about and had followed it to the letter.

A Select Group Of People

I was interested because I pay attention to synchronicity like this, and when I checked out his group I could see he had done his preparations very well. There were only a few members but already it had a lot of good content and some interesting discussions. He wasn’t just inviting anyone he was inviting a select group of people who would appreciate what he was trying to teach

Promoting An Event Launch

His group was set up to promote his new book that teaches event launch strategies, I clicked through to his website and that was where I got the biggest shock. It was right on the cutting edge with a very  informative  video,  stunning flash graphics and  a cool contact/follow  widget. I  decided I had to find out a bit more about who was behind  all this so I opted in to his list and then sent him a few personal message and we started  building a relationship

Pay Close Attention

I would advise all of my friends to pay attention to what this guy is going to do in the next month. He’s already started to make some waves and get himself noticed with some great Facebook Notes on a wide range of topics.  I am now one of the privileged few who gets to see this launch from the inside and I will be paying very close attention and assessing the results. I could probably  write  3 killer blog posts just from the half hour conversation I had with him on Skype yesterday.

Invitation Only

If you want to find out more and get an invitation to the group please message me on Facebook and I’ll send you a link. Or you can go to my profile and you’ll probably find it hidden on my wall somewhere.

This group is really only for those who are serious about learning how to use Social Media to build viral synergistic networks. Synergistic networks are built from personal connections and solid relationships.

Unwritten Rules

This type of network responds when you ask it to do something and its one of the most valuable assets you can ever become a part of. Its not something you can ever own. If you abuse it’s power and break any of the  unwritten rules  you will find yourself excluded and left out in the cold. On the periphery and away from the place where the main action is taking place.

Laser Targeted

This isn’t going to be a typical launch where you send out generalised impersonal messages and spam all your contacts  using a shotgun splatter approach. That sort of thing can be left to the lazy affiliate marketers and amateur MLM newbies. Being laser targeted and selective means that you expend less energy and get much better results.

Come Along For The Ride

Regardless of your particular niche there is definitely going to be  something that you can learn.You can watch from the sidelines or you can join the party, it’s your choice

Understanding  the principles and adopting a strategic approach is whats  most important in any launch, as well as learning the right ways to engage people in conversations.

Follow Me

If you want to know what I am up to and ensure you get to observe things as they happen be sure to follow me on Twitter if you haven’t done  so  already

http://www.twitter.com/iandavidchapman

Follow me and I’ll follow you.