TWITTER HOW-TO TIP #75 Blow-by-blow Event or Meeting Twittering

September 19, 2008 by 14 Comments

NOTE: This Twitter How-to Tip is an authorized part of the “Twittin’ Secrets” Series: 100 World’s Greatest Twitter Tips and Twitter Secrets by Internet and Twitter Strategist, Dan Hollings.

TWITTER HOW-TO TIP #75

Blow-by-blow event or meeting Twittering (out to your followers) can be a great way to generate higher readership during a specific time period and increase followers over the long haul. The key is to get a dedicated person or team involved in your event Twitterings so that a high quality and quantity of good information or exciting news is being pumped out – literally blow-by-blow as the meeting occurs.

There are many examples of this, (low tech and high tech) but none more innovative than the one done for the 2008 Presidential Debates. In this example the debate is the event and the followers are invited to post commentary tweets about the debate which get overlaid on the video (broadcast) as the debate streams live. See an this CNN iReport for details: http://www.ireport.com/docs/DOC-87778

Your goal with this Twitter strategy is to give the remote Twitter participant (your follower) the feeling that even though they are not physically there; they are still an important part of the event. If things are passed out or sold at the event, prepare links upfront to Tweet to followers so they too can download or buy.

FOR TWITTER DOWNLOADS (File sharing)

http://tweetcube.com/

FOR TWITTER eCOMMERCE

Yes you can add click-to-buy links in a Tweet. Just create the checkout link at a system like PayPal, Google Checkout, or your own shopping cart and shorten that BUY link at any URL shortening/redirect service.

PAYPAL

http://paypal.com

PAYPAL MOBILE

https://www.paypal.com/us/cgi-bin/webscr?cmd=xpt/cps/mobile/MobileT2B-outside

GOOGLE CHECKOUT

https://checkout.google.com/sell/

Make sure you do advanced Tweets prior to the event to make sure your followers are aware of event details. You may find that TwitterCal (a Twitter/Google Calendar integration at http://twittercal.com/) is perfect for your event details.

If you do tele-seminars, events or live Ustream.com type presentations, why not have remote Twitter participants submit Tweet comments and questions to you, live as your event unfolds.  CNN News has begun integrating Twitter in this manner with their live news broadcasts.  Rick Sanchez of CNN is a prime example. http://twitter.com/ricksanchezcnn Make your Twitter participants feel special AND explain to other participants what you are doing (you want them all to get excited about following you on Twitter).

WANT MORE TWITTER HELP?

100 Free Twitter Tips are at

http://twittinsecrets.com

FOLLOW ME ON TWITTER

This Twitter Tip is hosted here because I was chosen as a winner in Dan’s  Underdog Blog Contest

For more Facebook and Social Media Tips and Strategies be sure to follow me on Twitter

http://www.twitter.com/iandavidchapman

Filed Under: social media marketing, Twitter Tagged With: , , , , , ,

Who Is The Man Behind “The Secret”?

September 16, 2008 by 2 Comments

The Real Law Of Attraction

For all those who are interested in the Law Of Attraction, have you ever wondered how it became so popular and how it managed to infiltrate the hearts and minds of people all over the world? How did the movie “The Secret” manage to spread its message so far and wide?

A Marketing Genius

A month ago when I first discovered  Teet Deck for managing my Twitter profile I began using it to find new and interesting people to follow. One of the those I stumbled upon is a guy called Dan Hollings. I suspect that many of  you will not have heard of him before, but I am sure you have been influenced by his work

Dan Hollings  is …

“the internet strategist behind the smash hit movie “The Secret,” considered by many as the most successful internet launch of its kind. “

“An internet marketing, micro-blogging and mobile marketing strategist. Dan has consulted for celebrities, talk show hosts, NY Times best selling authors, world renowned entrepreneurs, and companies both large and small “

He is also the brains behind Twitter Split, an innovative way to recycle your twitter traffic.

The Best Twitter Secrets Ever

For the first 10 days in September he has launched ” 100 Twittin Secrets“,  and  spread them all over the  Internet. I have been using Twitter  for 4 months but I have never  really understood or utilised  its full potential until I began reading some of Dan’s Twitter secrets. If only I had these when I first got started

Why Is He Giving This Away For Free?

I was also interested in observing  why he was giving away such great quality information for free, there is no sign up and no optin required. These are not your usual Twitter tips consisting of a list of popular twitter applications and tools,  these are fully  fledged strategies and detailed explanations  showing you how  to use Twitter in ways  you have never imagined.  They take you from beginner to black belt and even the most experienced twitter will find something of value if you take the time to read them all.

Winner Of The Underdog Blogger Competition

As part of his promotion Dan ran a competition for bloggers   entitled “Underdog Blogger”  I decided to enter my blog and  was chosen as a winner after convincing him that my Blog deserved to get exposure to a wider audience and also benefit from the extra  traffic. My prize will be to host one of his Twitter tips on my Blog.

Going Viral On A Massive Scale

I believe Dan’s underlying strategy is  to go viral on a massive scale  with these Twitter tips. He could easily have turned them into a book and made it into a bestseller but by giving them away for free he is teaching more people how to use Twitter, educating them about just what a powerful marketing tool it can become if used in the right way.

Back End Products

He has several of his own Twitter services that he will be cashing in on so you can be sure he will be rewarded quite nicely  on the back end. He is also getting people like me to recommend him, spreading his information, while building up his own Twitter following.  I have also learned a lot of tricks and tips just by watching what sites and services he uses so while you are reading the tips and applying them for yourselves, be sure to take your own notes and bookmark some of the places you will end up visiting.

Sharing With My Friends

I always believe in sharing good information with my friends  so to all of you who are reading this I urge you to go and check out Dan’s Twitter secrets, I promise you that you won’t be disappointed. Go and read at least one every day for the next month and I can guarantee that if you just apply 1/10th of what he suggests you will get a lot more followers on Twitter and you will have a very powerful tool at your disposal should you wish to go deeper. I am going to be diving in an exploring a lot of these techniques so you can also watch my own progress.

A Small Favour

For those of you who are reading this on Facebook  I would like to ask you a favour.

If you think these Twitter tips are any good  please come back to this note and leave a comment. If you think your other Facebook friends might benefit from seeing  them too,   scroll to the top of the page and press the share button and this note will be posted to your profile.

You can follow me on Twitter – http://www.twitter.com/iandavidchapman

You can follow Dan on Twitter – http://www.twitter.com/dhollings

You can check out 100 Twittin’ Secrets by clicking this link

Filed Under: social media marketing, Twitter, Viral Marketing Tagged With: , , ,